Memes are addictive and trashy, but that doesn’t stop an entire generation of people using and abusing them at any given time. The number of times I have tried to have a conversation over text with my brother and only received memes as answers is ridiculous. In fact, if I had a dollar for every meme that was sent my way, I’d be a debt-free woman. While memes appear pointless and mindless, parents can use them to manipulate their kids into doing homework and chores around the house. How you ask? All it takes is some knowledge about the dankest of memes, and you too shall become a meme lord.
What is a meme?
A meme is a highly shareabledigital image with a witty tagline. They are appealing, because they can be funny, clever, sarcastic, or simply tap into an unspoken but relatable concept. For example, some of my favorite memes are the ones that reference what it is like to have siblings, like the meme of a guy with an arrow through his head, captioned, “I’m sorry, you’re fine, please don’t tell mom.” Every time this tired meme pops up on Instagram, I have to share it. Memes not only offer personal entertainment, they are also a proven way to connect effortlessly to others.
The History of Memes
Believe it or not, memes were not birthed from the Internet! According to Britannica (2019), Richard Dawkins, a British evolutionary biologist, was the first to propose the concept of “memes” in his 1976 work The Selfish Gene. In a recentinterview with Vice (2018), Dawkins defined a meme as “the cultural equivalent of a gene,” meaning that, in the same way genes are passed down from person to person, memes culturally spread through the population. By his definition, cultural phenomena like fashion, slang, and fads can all be considered memes, as well as the traditional image with a caption that we see circulating social media today.
Dawkins’ ideas are elegantly illustrated with today’s dank memes(memes that are overused and overhyped) — for example the “free real estate” and the “salt bae” meme.
Salt bae: CNBC (2018) reported that the man behind the salt bae meme is Nusret Gokce, a chef and restaurant owner who became a viral sensation for the way he dramatically sprinkles salt on the steaks he’s prepared for guests. Since an Instagram video of him performing this action went viral, Gokce’s salt bae has become a dank meme and gets used for anything that is perceived as extra or snobbish.
Check out Gokce performing this amazing meme here.
Free real estate: This meme originated from the TV show, Tim and Eric Awesome Show, Great Job!which aired on Cartoon Network’s late night TV Adult Swim. This hilarious sketch is in the form of a commercial in which Tim and Eric are desperately trying to convince a man named Jim to move into a free house. It ends with a close up shot of Tim whispering the timeless line, “It’s free real estate.”
In his YouTube video, “What makes a meme go viral?” Hank Green (2017) attributes the popularity of memes to the bandwagon effect. The bandwagon effectis when people join in on a trend or belief simply because others have told them to. Social media is a great way to increase the popularity of a meme, because it enables us to share them with the world. When someone finds a meme that they adore, they share it with anyone who will find it funny, usually with a caption like, “OMG you have to see this!”
Hank (2017) elaborates that a meme going viral depends on how extreme of an emotion it elicits in us. The more outrageous a meme, the more likely we are to share it. In my opinion, this also has to do with how nostalgic a meme’s content is. For example,the popular meme that features a clenched fist from the popular TV show Arthur can be used for a plethora of situations but is mainly used to elicit subtle levels of frustration and anger.
In my opinion, the reason this meme became such a viral sensation is the feelings of nostalgia it brought to millennials. I adored the TV show Arthur as a child, and every time this meme pops up on my Instagram discover page, it brings back memories from when I was small and cute.
The Most Insane Viral Memes
To become a meme lord, you must be familiar with these iconic memes.
Success Kid: In 2010, an image of a cute little baby at the beach clenching his fist began circulating the Internet. This image is usually used when something awesome happens that was unexpected. Check out its history here.
Distracted Boyfriend: The distracted boyfriend meme was discovered on Shutterstock, a site that houses royalty free images. Its appeal is self-explanatory.
World Record Egg: This is by far one of the most ridiculous things to have happened at the beginning of 2019. It all began when an account on Instagram wanted to see if a photo of an egg could
gain more likes than one of Kylie Jenner’s photos, which had 18 million likes. As of today, the great egg on Instagram has over 53 million likes and 9.9 million followers. This then sparked a series of memes with the captions, “Can this meme get more likes than the Kylie Jenner baby pic?”
Check out their Instagram to keep up-to-date on the hunt for the egg! @world_record_egg. Check out these amazing memes here.
Need more memes, because that just doesn’t feel like enough? Frequentknowyourmeme.com to maintain your newly-acquired meme lord status. You won’t be sorry.
How GKIS Parents Can Become Meme Lords
As the popularity of memes has rapidly risen over the last few years, it’s evident that memes are here to stay. Many people and workplaces are now using them to their advantage. Teachers are using them as motivational tools when they’re grading papers, and workplace managers post them in employee break rooms as funny motivational tools.
Mom, Dad – you too can be a meme lord! Not only can you bring humor into your everyday chore assignments, but you can mortify your kids for being quicker in-the-know than they are!
For example, use them as motivational and study tools when helping kids with homework. There is an entire genre of memes dedicated to random facts. These are known as WTF facts and include some fantastic information that you usually wouldn’t learn in a classroom. Of course, fact check. You can’t believe everything you read on the Internet. Kids love them! My younger brother will spend hours looking at these memes, especially the history ones.
What sites will help GKIS parents become meme kings and queens?
If you can’t find what you’re looking for, make one! Believe it or not, making memes is as simple as pulling up free design sites/apps like Canva or Imgur. Remember, if it doesn’t cause immediate laughs, then it’s probably not a meme!
Dr. Bennett founded GKIS as a service for parents looking to have more fun with their kids, which means joining them where they’re at. Become a meme lord to lighten up, have fun, and encourage mutual meme sharing with your goofy brood. If your kids are younger than eleven, they’ll be in awe of you. If their tweens or teens, you’ll get a mortified eye roll – which Dr. Bennett says is “the best you’re gonna get outta teens.” haha.
Thank you to CSUCI intern, Kassidy Simpson for providing parents with information they need to help become as meme savvy as their kids. Need more support to get Internet savvy and partner with your kids instead of lecture them? You’ll love our GKIS Connected Family Online Course. Designed to help parents lighten up and have fun with their kids while improving screen safety, you’ll see why Dr. B’s kids say she’s “the fun mom.”
I’m the mom psychologist who will help you GetKidsInternetSafe.
There is a YouTube/TikTok trend of parents pulling pranks on their kids for viral shares. Some appear to be innocent jokes. Others are recordings of parents screaming at their children while the kids cry. Debates fill comment sections on how wrong it is to capitalize on “bullying” a vulnerable child. Professionals argue that this “comedy” violates trust and traumatizes children. It has even been argued that sharing milder pranks is still harmful, exposing children to the cruelty of internet trolls. In contrast, fans of the pranking videos complain that people need to lighten up. After all, we survived similarly harmless pranks when we were kids. Read this article and ask yourself, “When is the line crossed between comedic relief to child abuse?”
YouTube’s Response
YouTube videos go viral, fast. The comedy of pranking gives videos an extra boost in popularity. Yet, they got so out of hand that YouTube clarified their child safety policies in January 2019. They added that the mere perception of endangerment or vulnerability is unacceptable:
“We’ve made it clear that our policies prohibiting harmful and dangerous content also extend to pranks with a perceived danger of serious physical injury. We don’t allow pranks that make victims believe they’re in serious physical danger – for example, a home invasion prank or a drive-by shooting prank. We also don’t allow pranks that cause children to experience severe emotional distress, meaning something so bad that it could leave the child traumatized for life.”[1]
The Invisibility Prank
The invisibility prank was a fad for some time. In these pranks, families were videoed as they deceived children into believing that a magic chant made them disappear.[4]
Here’s how it worked:
First, the main pranksters let family members in on the joke so they can play along. Then the pranksters volunteer the child for a “disappearing magic trick.” The child sits on a chair in the middle of the room while the audience surrounds him. The magician covers the child with a blanket, and says three magic words, then ta-da! This is the audience’s cue to act completely surprised that the trick worked. Some get angry saying, “This isn’t funny! Bring him back!” Others gasp in astonishment. Whenever the child touches someone, they pretend to be spooked by this unseen force. The biggest part of this prank takes place when the pranksters ask the child to take a picture. The child doesn’t know the pranksters staged the picture beforehand. The fake picture shows the prankster’s arm hugging nothing. That empty space is where the child was supposed to be. The child sobs at this point because they’re desperate for acknowledgment.[2]
The Martin Case
An infamous case of YouTube pranking is that of the YouTube channel “DaddyoFive.” After their local county received several citizen complaints, the YouTube couple lost custody of two children in 2017. A county judge sentenced Michael and Heather Martin to five years of probation on child neglect charges. A neuropsychologist determined that the children experienced “observable, identifiable, and substantial impairments of their mental or psychological ability to function.”
The Martins had over 300 videos of them verbally, mentally, and or physically abusing their children for “pranks.” The Martins pleaded that the pranks supported their family with thousands of dollars of YouTube ad profit.[8]
Where the Line Is Crossed
At GetKidsInternetSafe we put children first, always. We believe that supporting child mental health and a strong, positive parent-child alliance is extremely important.
Pranking, which takes the form of bullying, may traumatize children if it repeatedly creates emotional, mental, and or physical duress.[5][7] Victims of pranking may suffer chronic anxiety, as they remain hypervigilant for the next prank will occur. Once pranked, they may no longer trust their parents or their surroundings. Surprise pranks may contribute to social issues, defiance, cyclic bullying, depression, and aggression.[7] Children with pre-existing behavioral and mental health issues are particularly vulnerable.[7]
Before the Internet, family pranks were private and lost their sparkle quickly in favor of empathetic support and good judgment. YouTube, TikTok, Twitter, Instagram, and Snapchat broadcast private moments to thousands and sometimes millions of strangers.[5] Strangers in the community and friends at school get to see a child pee their pants from being so scared. While the world laughs at their fragility, the loss of privacy magnifies their insecurity.[6] This embarrassment extends at-home bullying to the public causing cyberbullying or public harassment.[7]
YouTubers, like Logan Paul, increasingly push the boundaries to increase viewers and keep people entertained. These prank-based YouTube channels push the same boundaries but for the sake of their children’s health and safety.
The Balance
Not all parents maliciously prank their children to the extremes. For some families, jokes and ongoing pranks are traditions that bond everyone together.[9] In our family, we yell “123 not it” at the end of our meals at restaurants. Whoever is last has to carry the leftovers out and put them in the fridge when we get home.
When children are mature and the jokes are gentle, pranks can be positive lessons in trust.[9] According to sociologist Gary Alan Fine, “We can play these games with each other and we trust each other sufficiently that we won’t get angry, that we will be friends afterward, despite this momentary uncomfortableness.”[9] Pranks also help people develop a sense of humor, which is a useful coping skill.[5]
Arguably, parents tricking their children into believing that the Tooth Fairy and Santa Claus exist are good examples of appropriate pranks. The jokes gently play with the child’s innocence. These videos are memories cherished with laughter as our children grow older. They exhibit pure-hearted children living happy childhoods.
Things to Consider Before Posting a Prank Video
Trust your gut.
Every child’s temperament varies. Cultures, ethnicities, and family dynamics all differ. How a child will react to a prank is best known by their parent. Parental instinct and listening to our guts are our best courses of action.
Ask your child before posting.
Part of the GKIS Connected Family Screen Agreement explains that family members will not post images or videos of each other without permission. This is a critical step to building important dialogue for negotiation and trust. This applies to pranking as well.
Anticipate how that video will be received by other adults and peers.
It’s easy to get caught by the urge to instantly share hilarious moments with the internet. But take a moment before hitting “post” to consider how your child will feel in a year or two with the video still online. Think about who has access to your content. Follow the GKIS Grandma Test: “Would grandma have a problem seeing this?”
Will it target your child for further bullying?
For example, imagine a group of fifth graders seeing your family’s prank. Will they be laughing with your child or at them? Will they give your child a demeaning nickname?
Will copycat behaviors be unkind or cruel?
Anticipating the consequences of these videos is essential before posting.
Thanks to Hanna Dangiapo for covering this important, sensitive issue. If you’re ready to start a more positive, cooperative connection with your family and increase screen sanity, check out our GKIS Connected Family Online Course. With 10 easy steps, you can bring the fun back into family life.
I’m the mom psychologist who will help you GetKidsInternetSafe.
